Is Your Website an automated selling machine? It should be.
What MAkes a website sell?
Websites should have a simple goal. The simplier your goal is the more likely people will be to opt-in.
Call to action
Calling, Getting directions or emailing should happen at the nap of a finger. The easier you make it more users the more likely users will be to engage.
Copy That Converts
I always see doctors talking about medical terms on their websites. Something patients do not care about or understand. They know they have an ailment that is it. You must understand your audience so you can properly connect with them.