Everyone is skeptical and doesn’t know who to trust.Well its almost 2020 and our attention spans have never been shorter!
Google reviews help potential customers make decisions instantly! Google reviews are also one the core ranking factors on Google. What people say in a review is extremely important as well.
Example, If someone says “best filet mignon in Pittsburgh” in a Google review. That restaurant will be more likely to show up when people are searching for those specific keywords (see image). This is one factor Google uses to give user the best result.